The Search Strategy Blog

5 Tips for Improving Landing Page Conversions

Marketers and business owners have come to the conclusion that it takes multiple tactics to increase traction on landing pages. And assuch, Conversion Rate Optimization (CRO) has

What are Buyer Personas?

http://www.youtube.com/embed/mQZmCJUSC6g“Youuuuuu’re soooo vaaaiiiiiin, I bet you think this post is about you, don’t you, don’t you, don’t youuuuuuuuuuuuu?”. Gotta love Carly Simon. Well, that’s the

Google’s Hawk Update

I’m a novice birder and one of my favorite birds to watch and even hear — is the hawk. They’re incredible — kings of the bird